Margo's Got Money Troubles

Morning

For the next few weeks, while we're in the FYC stretch, I'm spotlighting the TV shows that I think deserve all the awards — and breaking down how their teams launched them, what interviews they did, etc.

First up, my favorite: Margo's Got Money Troubles. I think this one's going to be the big newcomer. Best show I've seen in a long time. Such rich characters, the styling, the cinematography, the music — it’s got the whole package. If you don’t want to take my word for it, Variety said Michelle Pfeiffer could land nominations in both drama and comedy categories. That’s the kind of buzz you want going into voting.

So let's look at how Apple TV launched this beauty.